Your website's page layout is the same for the eyes as music is for the ears. It's the frame that holds your content together. A good layout is not only clean, consistent and relative, but intuitive for your end-users.
Keep your pages uncluttered. Allow plenty of white space on your pages. White space on a page is like a break in the music, it gives you a moment to rest. Or in this case, a moment for your eyes to rest. Keep the focus of your pages on the topic of the page. Think about what is the one or two things I want users to take away from this page, and make sure there is nothing on there distracting from that message.
Keep it ConsistentUsers generally look at the top center of a page first, then look left, then right, and finally begin systematically moving down the total Web page. On web pages there are some important elements that should be captured and no matter where you put them and they should be in the same place on every page so your user can anticipate and easily find them. This is like the beat of the music, steady and consistent. You know you can tap your foot confidently with the song.
- logo / your company info (header)
- Page Titles
- content block
Make sure your page delievers what it promises and keep important information and any key concepts you are trying to convey near the top of your page so your user can quickly and easily determine that page's purpose and how it fits with their needs.